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Co-Located Events

Exhibitor Marketing Toolkit

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LET EVERYONE KNOW YOU'RE PART OF RESPIRATORY PROFESSIONAL CARE!

Whilst we are fully committed to getting the right audience of decision makers within respiratory medicine to our event, research shows that those exhibiting companies who use their own communications channels to promote their participation at trade shows have a far more positive commercial experience than those who don't.

To assist you in making the most of your participation at Respiratory Professional Care, we have provided the following information and resources so you can shout out to your clients, prospects, and online communities and encourage them to engage with you at the event.

SOCIAL MEDIA MARKETING

Social media is an extremely powerful tool for engaging with your online communities in a 'real-time' fashion. Research shows that exhibitors who promote their participation via social media before, during, and after an event are likely to have more relevant and engaged visitors to their stand.

So, what do you need to do?...

Step 1: Like and/or follow our LinkedIn, Facebook, and Twitter accounts and:

  • See what updates we're posting about the event
  • Share and re-post our posts to your groups/pages/connections/followers
  • Be part of the Respiratory Professional Care conversation in real time

Step 2: Get posting! Let the world know you're part of Respiratory Professional Care - below you will find some additional information and resources to assist you in promoting your participation at Respiratory Professional Care via social media.

LINKEDIN

Get your marketing and teams to connect with us on LinkedIn:

FOLLOW US ON LINKEDIN

Tag us in your posts:

@respiratoryprofessionalcare

And use the hashtag: #RespiratoryProfessionalCare

Download the following banners to promote your participation at the show. We have provided two generic banners for you to use on your company's LinkedIn account and for individual staff members to announce they are attending the show.

DOWNLOAD LINKEDIN POST BANNERS

DON'T FORGET: to use your company's personalised visitor registration link to get your clients and prospects to register to attend the event:  

FACEBOOK

Get your marketing and teams to connect with us on LinkedIn:

FOLLOW US ON FACEBOOK

Don't forget to tag us in your posts:

@RespiratoryProfessionalCare

And use the hashtag: #RespiratoryProfessionalCare

Download the following banners to promote your participation at the show. We have provided two generic banners for you to use on your company's Facebook account and for individual staff members to announce they are attending the show.

DOWNLOAD FACEBOOK POST BANNERS

DON'T FORGET: to use your company's personalised visitor registration link to get your clients and prospects to register to attend the event:  

TWITTER

Get your marketing and teams to connect with us on LinkedIn:

FOLLOW US ON TWITTER

Don't forget to tag us in your posts:

@RespiratoryPC

And use the hashtag: #RespiratoryProfessionalCare

Download the following banners to promote your participation at the show. We have provided two generic banners for you to use on your company's Twitter account and for individual staff members to announce they are attending the show.

DOWNLOAD TWITTER POST BANNERS

DON'T FORGET: to use your company's personalised visitor registration link to get your clients and prospects to register to attend the event:  

EMAIL SIGNATURE BANNER

Despite the increased used of video call technology for engaging with clients and prospects, email communications are still very much an integral part of your day-to-day business, so why not use your routine email communications to promote your participation in the event. We have created a generic email signature banner for you to download and add to your staff's email signatures.

DOWNLOAD THE EMAIL SIGNATURE

And, don't forget to add your company's personalised visitor registration link to the banner in your email signature:

DON'T FORGET TO ENHANCE YOUR FREE ONLINE EXHIBITOR LISTING!

The online exhibitor list section of B2B exhibition websites is one of the most visited sections by people looking to attend the event. All exhibitors at Respiratory Professional Care have an online exhibitor listing that promotes their participation in the event and includes the standard company contact information and where you are located in the show.

You can enhance your exhibitor listing - for free - by adding product information/images and press releases to your exhibitor listing to further promote your company, brands, or products - and there's no limit to how many you can add!

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